Bias Alert: Lights Out for Philips HDTV Sales in US Market
Written by Video Savant
Tuesday, 08 April 2008
Gizmodo is reporting that the Dutch conglomerate Philips has taken the decision to exit the US television market:
If the rampant out- and cross-sourcing between LCD and plasma TV makers didn't tell you that it's a nasty and brutish time in the TV biz, this should: Philips is officially pulling out of the US market, and is licensing its brand name for TVs over to Funai -- best known for supplying Wal-Mart's Black Friday TVs and DVD players.
This might also tell you that Philips makes pretty crappy televisions.
This also feels like poetic payback for Philips foisting its Ambilight stupidity on US consumers, along with the insipid TV advertisements that it produced to promote its flat-panel displays with that so-called technology built in. While neutral bias lighting of certain types of televisions can be very beneficial, Philips' real-time, color-shifting Ambilight was an imaging science atrocity of the highest order.
Hopefully, Funai won't repeat Philips' mistakes by burdening its products and customers with Ambilight. But I'm not holding my breath...